Offline Influence

creators & influencers are the new ceos

Yet many are finding themselves without the support they need to bring through their larger brand, business & impact aspirations. The old model of personal brand + content strategy hasn’t evolved to meet what this moment in time is inviting creators, influencers & more traditional expressions of ‘talent’ to build:

Entire worlds for their audiences to step into & begin to belong within.

Whether you’re a creator, influencer or traditional talent, you are no longer just promoting brands, you are a brand & what will see you creating value for your audience for years to come is:

✺ Vision anchoring
✺ World & lore building
✺ Personal brand progression
✺ Narrative development
✺ Productisation

you’re more than talent

You are today’s CEO & we see you. Offline Influence is a strategy & advisory partner for creators, influencers & talent ready to scale their influence into legacy. We sit beside you as your Chief of Strategy helping you productise, turn audience into thoughtful enterprise & build something that lasts.

We want to help you use your influence more wisely.

  • Vision & Goal Setting
    Name the future you're building toward & set the goals to get there.

  • World Building
    Go beyond basic personal brand strategy & into world architecture.

  • Narrative Development
    The story, lived experiences & perspectives that tie everything together.

  • Productisation
    Diversify revenue by turning your IP into products, programs or platforms.

  • Content Strategy
    Stories, formats & rhythms your audience will actually respond to.

  • Community Tending
    Shift from passive fans to active co-creators in what you're bringing through.

  • Brand Safety + Counsel
    Helping you navigate complex messages, partnerships & reputational risks.

  • Social Impact Planning
    We help you weave contribution & care into your brand so it resonates far beyond the feed.

need content clarity now?

Book a Content Clarity Call. One hour with a seasoned creator & senior social strategist to cut through the noise & finally get your content moving in the right direction. Think of this as your content reset button. In real time we’ll unpack where you’re at, where you want to go & design a content plan on a page you can start executing the very same day.

strategists in residence

alison rice

Business Mentor & World Builder

Alison Rice is a 10x award-winning leader, evolutionary business mentor, seasoned world builder, acclaimed podcast host & the founder of Offline. Specialising in community-driven growth, Alison goes beyond strategy & into world architecture to help her clients cognise living, breathing realms of meaning where customers don’t just buy, but belong. Alison has been featured on B&T’s Women In Media Power List twice & has won some of the Australian publishing industry’s most coveted awards including Publish Executive of the Year & Launch of the Year.

sean szeps

Social Media Strategist & Creator

Sean Szeps is an award-winning social media strategist turned content creator. Beginning his career in NYC, Sean crafted global strategies for names including eBay, Nespresso, San Pellegrino & Spotify, eventually rising to Head of Social & Digital Media. In 2017 Sean shifted his focus to his own brand, quickly amassing a following of over 600k, quadrupling his earnings & generating over 228m views in 2024 alone. As one of Australia’s go-to parenting creators, Sean partners with over 35 brands every year, delivering campaigns that blend strategic insight with authentic storytelling.

you don’t need more visibility, you need strategic intimacy

Most creators, influencers & talent have managers who book wonderful deals & assistants who handle tasks. What they’re missing is a partner in vision, world building, brand progression & narrative development — someone who can help them step into their legacy.

ready to evolve from talent to ceo?

Offline Influence exists to help you transform your influence into a sustainable & profitable brand world with diverse revenue streams.

Fill out our exploration questionnaire & we’ll be in touch on email.

more offerings

To learn more about Alison & Offline, consider listening to Offline, The Podcast or studying her audio course, Make Contact With Your True Self.

Podcast
Podcast

Offline, The Podcast

Tune in & lean out. Honest conversations about how to succeed with softness, space & intention. For recovering Girl Bosses everywhere.

Listen Now
Courses
Courses

Self Study

Self Study is Offline’s growing library of audio short courses written & voiced by Alison. Start with her foundational course, Make Contact With Your True Self.

Yes please
Business Program
Business Program

Serve

Learn how to start a purpose-driven service business that can meet you in the season you’re in & pay you what you’re worth.

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